AI audits and metrics Category | Waikay®

RicketyRoo Case Study

10 April, 2026

RICKETYROO CASE STUDY How RicketyRoo Improved a Local Builder’s AI Visibility With One Structural Content Update This case study was written by Aimee Jurenka at Rickety Roo. Aimee used Waikay to identify where AI models were failing to connect a local builder to its core topic, designed and implemented a structural content strategy to fix […]

AI visibility metrics: Discover how AI perceives your brand and your competitors

16 December, 2025

Do you know if artificial intelligence understands your brand better than your competitors’? In the new era of generative search, it is no longer enough to analyze Google rankings or measure clicks. What really matters is how AI models describe, recommend, and compare your brand to others. AI visibility metrics have become the new standard […]

AI Audit: How to use Waikay to audit the knowledge that AI models have about your brand

17 November, 2025

Do you really know what artificial intelligence says about your company? In an environment where users rely on ChatGPT, Gemini, Sonar or Claude to make decisions, not controlling the information that AI models handle can put your brand’s reputation and visibility at risk. AI Auditing has become an essential new discipline in digital marketing: it […]